Have you ever come across the dilemma of finding a good opening for your blog post? Creating a good blog introduction is an art in itself that requires thorough insight and understanding of your reader’s expectations. After reading this blog post, you will be able to find a direction to start creating a good blog introduction for all your future writings.
What is the Purpose of Writing A Good Blog Introduction?
A good introduction is written not only to entice the reader but also to sell the reading to the viewers. It means that a good blog introduction should help you hit the mark with your viewers and achieve three main goals:
- Offer your readers a reason to read your blog with excitement
- Present a new perspective on a topic or problem to your readers
- Set clear expectations about what your blog readers will get from your blog
Your blog introduction should be powerful enough to achieve all three goals in a very short span of time.
Keep in mind that the average reader’s attention span has shrunk to only 8.25 seconds, so your blog post title and introduction should stand out from the rest. Once you are done writing an initial blog post introduction, give it multiple reads to ensure that you have removed all the fluff and retained useful, meaningful content with maximum impact on readers. [1]
The 4-Step Pro-Writing Formula for Creating Good Blog Introduction
Blog intro writing will always be a tricky task to achieve. However, some practice can help you incorporate expert tips for writing a good blog introduction. Since every blog introduction must be unique, engaging, and compelling, you need to come out of writer’s block and write with a fresh mind.
Here are the 4 common steps for creating a good blog introduction:
Write a Catchy Opener
Your Blog introduction’s first 2-3 lines are the opening sentences. Make sure that these sentences are attention-grabbing and full of meaningful context. These sentences shall establish the angle of your writing in view of the reader. It is recommended that you write the opener lines after creating the first draft of your remaining blog.
In the opener section of your blog introduction paragraph, you can share a personal story, or experience or introduce an analogy to keep things interesting. Avoid starting the blog introduction with cliche lines.
Present a Problem
Your blog introduction should establish the need for your readers to care about what you are going to say. Describe the issue that you will be addressing in your blog post early on. You can also tie in the problem with some relatable joke, a funny tidbit, or some personal life experience.
You can also discuss some background or your expertise in the subject matter within the introduction. While writing the blog introduction, keep in mind how the post will affect the readers. Problem-solution-focused is among the top 2022 content marketing trends and you shall also follow that while writing your blog introduction.
Offer A Solution
Once you have presented a problem, it is time to offer a solution. Address the reason why someone will want to pay attention to your blog. Your solution will be your main reason to sell the read to your visitors. The solution part of the introduction paragraph is a great place to incorporate primary keywords. Make sure that you go with clear information instead of using clever phrases. Avoid keyword stuffing.
Set Clear Expectations
Include a sneak peek of everything that the readers shall expect to read in your blog. You can discuss how the reading will help your reader to achieve a certain goal or do something once they are done with the blog reading. Since your readers want actionable content, they will be more likely to continue reading the information you present in your blog. Put your focus on the positive outcome for all your readers.
Bonus Tip #1: Adopt a Storytelling Style
Maintain an element of surprise and suspense throughout your article introduction. Tease your readers with subtle details as to what they should be excited about or what they might be missing out on if they do not read the blog content. The Fear of Missing Out and Excitement are two of the most powerful emotions that you can turn into your favor so that your readers will read the rest of your blog with attention and excitement.
Additionally, you can adopt a storytelling style that will enable you to connect with your readers on a deeper and more personal level. Use catchphrases and explore new points of interest in your reader’s psychology to keep them engaged.
Bonus Tip #2: Use AI to Write Good Blog Introduction
AI can deep dive into the reader’s context and extract useful information to complete your blog post with a compelling introduction. Using an AI Blog Introduction writer tool will help you fast-pace your blog writing efforts as well as grab the reader’s attention.
Conclusion
Now that you know how to write a good introduction, it is time to start practicing these steps in your next writing. After a while, your blog intros will improve and you will get better at this skill!
Blog Introduction FAQs
How do you start a blog sentence?
Start with a question, an analogy, personal experience, or a tidbit related to your blog topic. It is advisable to write the blog introduction opening lines after creating the first draft of your post.
Suggested Read: How to Write a Good Title – Easy Tips for Attracting Readers on Blog Posts and Articles
How do you start the first paragraph of a blog?
- Tease your readers
- Present clear information
- Focus on Solutions for certain problems
- Emphasize positive outcomes for readers
- Set clear expectations of blog on behalf of readers
References:
[1] Human Attention Span – WyzOw
